The History of Master Spas

Learn more about Master Spas' history, product innovation and accomplishments.

1996

Bob Lauter heads the group that acquires the spa division of Fort Wayne Pools. Terry Valmassoi joins Master Spas as General Manager. The Master Spas premium luxury line, Legend Series, is introduced nationwide. It's vast array of state-of-the-art features quickly make it one of the fastest growing spa lines ever.

1998

US Open Winner, Steve Jones, joins the growing list of sports stars relaxing in a Master Spa. The slogan "The Ultimate Relaxation Machine" is trademarked.

1999

Master Spas becomes the first manufacturer to use waterline fiber-optic lighting in a spa, as well as the first to introduce one-piece polymer skirt panels.

2000

Master Spas shakes up the spa world by introducing a whole new and original category – the Spa Theater System. With a touch of a button, up pops a cableready TV and stereo speakers. It's equipped with a VCR player, Sony Stereo and even comes with a floating remote. The STS is the only UL listed TV Spa.

an in spa theatre system with tv built into the hot tub

2001

Master Spas adds a five-acre distribution center and immediately breaks ground to double the size of the building. EcoPur Water Purification System is introduced.

2002

Master Spas president, Bob Lauter, wins prestigious Ernst & Young Entrepreneur of the Year Award.

Michelle Akers, Olympic gold medalist and two-time World Cup Champion, relaxes in a Master Spa.

2003

The White House chooses the Legend Series LSX1050 to be installed at Camp David.

2004

Master Spas earns the INSPIRE Award, the hot tub industry's top award. Master Spas Legend Series LSX1050 is featured in the season opener of ABC's hit show Extreme Makeover, Home Edition.

2005

Master Spas introduces the groundbreaking H2X Swim Spa with the Exerswim Propulsion System patented in 2006.

underwater view of a kid swimming in a swim spa

2006

Master Spas is featured on national TV, everyday, for a week on the Tony Danza Show.

Master Spas earns the prestigious Dr. Gadget seal of approval from one of the country's leading consumer product experts.

2007

Master Spas earns the coveted "Spasearch Certified" honor and has the highest quality score of any spa manufacturer surveyed in independent consumer research.



The H2X is featured in a live demonstration with Dr. Gadget on the hit show "The View" on ABC.

Master Spas is a Spa certified manufacturer

2008

Producers of Discovery Channel selected Master Spas to be featured on the network's "How it's Made" program.
Allyson Felix, Olympic medalist and World champion sprinter, becomes a proud Master Spa owner.

video still of Master Spas on How Its Made

2009

Master Spas is the recipient of the Better Business Bureau's Torch Award for Marketplace Ethics. The Twilight Series by Master Spas is introduced, redefining luxury in the new economy.

2010

Master Spas partners with Olympic champion Michael Phelps, and in November the Michael Phelps Signature Swim Spa is introduced at the National Show in Las Vegas.



Master Spas starts the "NAZ Project" to fund a school building in Jamaica for the NAZ Children's Centre.

2011

Bob Lauter becomes President of the International Hot Tub Association (IHTA).

2012

Master Spas puts on the "Take the Michael Phelps Swim Spa Challenge" at the Olympic trials in Omaha and is the hit of the week long event as more than 1,100 swimmers take the challenge. Michael Phelps wins 4 gold and 2 silver medals in London and credits training in a Master Spa for helping him win.

three quarter view of swim spas as the olympic trials in Omaha

2013

Michael Phelps and his coach spend a day at Master Spas and tour the manufacturing facility.

Thanks to Master Spas and their dealers, the new NAZ elementary school building opens in September in time for the new school year.

The Healthy Living line of hot tubs is introduced.

NAZ Children's Centre

2014

The new cover and warehouse building is completed on the Master Spas manufacturing campus.

SNAPP (the SwimNumber App for the iPad) is introduced for the Michael Phelps Swim Spa line.

SwimNumber App for iPad

2015

Velocity Injector Plate (VIP) technology is introduced on the H2X line of swim spas and takes jetted technology to the next level.

Master Spas is awarded a patent for the Wave Technology Propulsion System.

underwater view of the vip jets in an h2x swim spa

2016

A new line of, a portable, plug-and-play line of budget-conscious spas called Getaway Hot Tubs is announced.


Master Spas puts on the "Take the Michael Phelps Swim Spa Challenge" at the USA Olympic trials in Omaha, and more than 2,500 swimmers take the challenge.



MP Swim Spas introduce exclusive SoftTread™ Floor System, the industry's first slip-resistant flooring.

softtread

2017

Master Spas introduces the patent-pending EcoPur® Charge Hot Tub Filtration System, requiring less chemicals than other spa filtration systems.

The Axis Cover System is announced. The rolling technology makes it simple for almost anyone to handle their swim spa cover.

Master Spas announces partnership with IRONMAN and is named the Official Swim Spa of the IRONMAN World Championship in Kona.

Axis rolling cover system

2018

Master Spas introduces a new, linear cabinet design and launches How-To video series for hot tub owners.

Master Spas and its dealers continue their support of the NAZ Children's Center by funding much of new, mixed-ability high school, as well as creating a scholarship fund for high school students.

NAZ High School in Jamaica

Bob Lauter, CEO, was inducted into the Greater Fort Wayne Business Hall of Fame at the Junior Achievement BEL (Business Education Leadership) Awards.


Master Spas announced plans to expand their operations, creating more than 100 new jobs. The expansion includes the purchase of a larger facility which will become the largest swim spa manufacturing facility in the world. The new building is expected to be in full operation by January 2019.

Expansion of the Master Spas headquarters in fort wayne indiana

2019

Master Spas signs on world champion gymnast Aly Raisman as a brand ambassador.

Master Spas makes a splash in the triathlon world, unveiling the H2X Challenger Series and partnering with two pro triathletes — Ben Hoffman and Mirinda Carfrae. The H2X Challenger Series changes the game for jetted swim spas, removing air from the water current.

The state-of-the-art swim spa manufacturing facility is fully operational.

NAZ High School in Jamaica

2020

Production expands to include a second shift and the workforce grows by 400 employees as Master Spas responds to unprecedented demand.

2021

Master Spas celebrates its 25th anniversary.

Capital investments are announced, including expanded warehousing and production facilities.

The H2X Challenger Pro is introduced. This 18-foot-swim spa takes the Challenger series to the next level, allowing high level athletes to swim and train at home.

2023

Michael Phelps Chilly GOAT Cold Tubs by Master Spas is introduced, diversifying the company' product line-up and expanding its partnership with the legendary swimmer.